Bailey Nelson
ILU
x
BN

To all the explorers, forward thinkers and game changers out there - to all those who march to the beat of their own drum. This is a collection made for you. Explore our collaboration with New Zealand streetwear brand I Love Ugly.

Rocco

Rocco is designed to be the collection’s most eye-catching and adventurous style - with a nod to 90s pop culture with its futuristic take on flat top sunglasses.

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Aston

The Aston combines timeless style with contemporary proportions and details. As the eyewear collection’s most wearable and adaptive style for all face shapes, the Aston is designed to offer a timeless and sophisticated look.

Enzo

As the eyewear collection’s most avant-garde style, the Enzo is designed for the detail-oriented. Crafted from premium Japanese beta titanium, the Enzo offers an exceptionally light and seamless look and feel that embodies the notion that form follows function.